Fusion Funding

Fusion Funding is a revolutionary new company specializing in merchant cash advances, business lines of credit, ERC and asset-based financing, among others. The company wished to shed their outdated website design in favor of a contemporary new replacement capable of attracting new clientele by providing pertinent information in a much more streamlined manner. Operatio Marketing conducted extensive market research to determine the most optimal design motif for the website, which blended simplistic elegance with a tech-infused aesthetic. We also created a rigorous set of branding guidelines encompassing fonts, colors and logo design, which could then be used for all marketing materials moving forward. This created a sense of brand consistency and cohesion that has allowed Fusion Funding to grow their business with a new foundation.

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